Network marketing is a $36 billion industry. Real people like you are making solid money working part-time building their brand.
How much time do you spend binge-watching Netflix or working extra hours for someone else? What if you could better use this time to build your own business?
With a part-time network marketing business, you can.
Here’s a practical guide to building your network marketing business from scratch.
Learn About the Business
You’re excited and ready to dive right in. Passion will give you the drive to be successful. But temper it with some common sense.
Start studying. Ask some important questions.
What’s the Opportunity?
Learn everything you can about the network marketing opportunity and the industry. What’s happening right now? Does this industry make sense for you?
A part-time network marketing business can be incredibly rewarding. But you need to be sure this is the opportunity that you want to pursue — not just a way to make money because your neighbor does it.
6 out of 10 people say they want a career that gives them a sense of purpose. Chances are, this is you. Ensure that the opportunity you choose does that.
You’ll be happier, and find longer-term success, by being selective rather than just getting pulled into any old network marketing hype.
What’s the Market Like?
Before you put your time and money down on the table, evaluate the market. What’s the size of the market? Are the products or services you’ll be selling in demand?
While it can be difficult to arrive at the party late when everyone’s already aware of the product, it’s equally difficult to build a brand around a product people don’t know.
You’ll want to make sure the market’s there but not over-saturated.
How Do Others Spell Success?
Innovation is important when building a part-time network marketing business. But don’t recreate the wheel where you don’t have to.
Read. Watch videos. Make use of your commute by listening to podcasts. Most importantly, talk to people about how they’re building their network marketing careers.
Don’t just discuss the one-off wins like “I made 5 thousand in one day”. Dig deeper. Find out what they’re doing day-to-day. What’s their long-term strategy to be successful?
What Kinds of Business Skills Do You Need to Build?
To be successful in a part-time network marketing business, you definitely need to have some tools in your toolbelt.
It’s time to expand your abilities.
Don’t wait until you know it all to get started — or you never will. But do get an idea of what you need to learn on the job to be successful.
Soft skills like these can be invaluable:
- Approaching people effectively
- Building trust quickly
- Expressing your value proposition
- Public speaking
- Time-management
- Motivation
- Leadership
- Delegating
- Leveraging automation
In addition, some hard skills like these will help you:
- Accounting
- Lead-generation
- Branding
- Copywriting
- Content writing
- Web design
- Recruiting
- Retail Management
- Distribution
- Customer Relationship Management
- Distribution
The skills needed will vary among opportunities. Quickly identify and begin honing the skills you need to be successful.
Where Are Your Networking Opportunities?
As you know, a part-time network marketing business is about more than just selling a product or service. It’s about selling an opportunity.
The most successful network marketers build a team around them who are just as passionate and driven as they are.
Before you get in, consider how you will reach these new recruits and demonstrate through your own success that your part-time network marketing business is the one to be in.
Have the Talk
You’ve now begun to lay the foundation on which you can build a successful business. It’s time to have the talk.
You may already be putting in 40 plus hours at the office. Now you’re adding 20+ more part-time.
In the beginning — this may mean less time for your significant other and children. You’ll want to be on the same page regarding these extra hours worked and what they mean to your family in the long-run.
Failing to have this conversation up front can lead to misunderstandings and feelings of neglect. But with open communication, you both recognize what you’re working toward.
As you grow your business, your part-time career can become more and more of your overall income. Your ultimate goal is likely to be quitting that 9 to 5 job. With network marketing, you can work less for more reward.
Have the talk before the long hours begin.
Develop a Routine
Develop a routine and get on a realistic schedule. Decide what you can cut out of your day to have more time.
The average American watches 5+ hours of TV a day. Most of this time is spent mindlessly watching out of boredom. You can definitely make better use of your time.
You’ll get more done when you set aside a certain number of hours each day for your part-time business.
Each second within this block of time is precious. Establish the tasks you need to do each day, weekly, monthly, etc. Stick to the schedule.
Implement as much automation into your routine as possible. Automation tools pay for themselves while eliminating repetitive tasks.
Do a Competitor Analysis
If you’re selling locally, you don’t want to be in the same business as everyone else in the neighborhood.
Not only will you all be competing for the same customers — driving your competition and your town crazy — you’ll find it hard to get a foothold.
Whether you’re local or online, establish who the competition is and how strong they are.
Start looking for weakness. Identify where you can do better.
Build your competitive advantage to differentiate yourself from the competition.
Build Your Brand
Take what you’ve learned and begin building your brand. Be where the customers are. Develop your online presence.
Consistently provide exceptional service and manage your reputation to generate referral, and promoter activity, among customers.
Treat It Like a Career
This is your career. Remember that.
Stay focused and work your plan. If hiccups bubble up into your day, address them. Learn from it. Continue to grow and build your business.
Part-time Network Marketing Business Success
You can turn your downtime into money for your family with a part-time network marketing business. You just need to do your homework and start developing some skills.
Create a plan and execute it.
Find out how we can help you build your network marketing business through world-class tools that help you streamline everything. Get more done in your part-time hours. Make more money.
Contact us today!